SAG-AFTRA said that AMPTP’s AI plan included scanning background actors and using their likenesses “for the rest of eternity.”
At least Bojack got paid
“You wouldn’t steal an actor, would you?”
It’s almost like we need an entirely new legal framework to ensure the non wealthy a standard of living while being continuously devalued over time by me technological developments. Artists already sell their souls to survive in this “market.”
The future is here and it fucking sucks.
Machines create art while people deliver packages.
FWIW, this is kinda happening right now, albeit in a sort of “innocent” garage project sort of way. There are mods for Skyrim that take the voice work created by skilled actors, and use it to generate convincing additional dialog that they never consented to nor got paid for. Laura Baily is already seeing herself being AI’d by her own fans.
And this is with homemade software. Wait until the good stuff comes out.
If Tiktok simply added a perfect Biden and Trump voice filter that one action would likely fuck up our politics more than all of the Russian interference in 2016 combined.
I agree with the actors but this article isn’t great.
Actors, writers, and multimedia artists are all having their jobs threatened because of low-return, high-yield AI and generative products that do not have the ability to replicate human work and should not be utilized in order to do so.
If AI can’t replicate human work then there wouldn’t be a problem. If the AI were terrible, products made with it would be as well.
The entire fear is that AI can (or will soon be able to) do a decent job at these tasks.
AI being insufficient is temporary, the question is how temporary.
“my enemy is both all powerful and incompetent”
It’s the same tactics Trump and the GOP use.
I don’t think they even need it anymore. AI can create realistic human faces. I don’t understand this proposal
I’m going to go out on a limb and assume that paying someone $200 for a scan is cheaper than creating a person from nothing, and that’s the only reason they want it.
I don’t think it is cheaper even now. Once you set up everything you easily produce millions of random faces. Another commentor suggests it might be a legal issue on data used for generative AIs. He might have a point
I think it’s both a legal issue and a financial issue. They need consent and compensation to scan people/faces/etc. to train the AI models.
Extras are part of the union (SGA-AFTRA). This is why SGA is striking (well one major reason). This is why all major statements from SGA have been that they are starting with extras but will continue on to marginalize and exploit others in the union. Because that’s what capitalism does. It is how it functions if left unchecked.
The unions know that do-nothing parasites that own the studios and other businesses want to get labor cost down to essentially nothing. And they will do everything possible to get it there including openly stating they have more money than god and will simply wait out every single writer and actor until they go bankrupt on strike.
If they sign this as an extra, then get famous five years from now…
Their likeness is already sold. And the studio they sold the likeness too can use that instead of the actor.
They may even be able to “lease” the likeness to other studios.
Maybe it’s not so much about the technical part, but more on the legal part? Sure, they can use generative tech to do this and continue to improve upon it, but they don’t have permissions yet and this proposal is just to cover their bases. Hopefully SAG can shut it down completely, as one can presume that this looks like a “door-in-the-face” technique, and the industry will keep tuning the proposal until some actors give in and have big enough checks, which could then cascade to affect the whole industry.
Thanks, makes sense
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That’s a very different issue to someone making an entirely new movie, with that scan as a “character” though.
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