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The picture is a screenshot of a recent viral video where a woman was being street interviewed and she referred to giving a sloppy bj. She said “hawk tuah” as the onomatopoeia for spitting and it became a a meme. In this picture they replaced the “tuah” with “tui” for text user interface. Hawk is a kind of bird. So the meme reads “hawk tui” is the name of their bird based text interface.
But, it is unlike that. Companies were changing the name of an existing feature to be more inclusive. Trump is more REMOVING data sets or data fields entirely. It’s not renaming “gender” to “sex” because they believe there is no difference, it’s completely removing climate change information from websites.