Is this 30 million accounts created? Active user numbers would be a lot more meaningful.
As an illustration, if you have a platform that’s gaining 100,000 users each month and losing 100,000 other users each month, it’s basically going nowhere. But it will eventually reach this “30 million users” milestone too if all it means is account creations.
It’s something, but there’s really no frame of reference to know if it’s good or how good. Because companies rarely talk about this number. Twitter might have billions of accounts created if we look at all time.
Actives are what count.